Brian Ferguson: Should You Bet It All on Your Next Mission?
From Navy SEAL to redefining healthcare performance, Brian Ferguson’s journey is one of “accidental intentionality”, a career shaped by service, risk, and an unshakable commitment to human potential.
In this episode of Tactical Wealth, Kaj Larsen sits down with Brian, founder and CEO of Arena Labs, to explore how lessons from special operations and innovation translate into saving lives in the operating room.
We dig into:
💡 Why you don’t have to start a business to think like an entrepreneur
🧠 The risk calculus every veteran should weigh before jumping into entrepreneurship
🏥 How high-performance medicine gives doctors and nurses the same tools elite teams use to thrive under pressure
⚖️ Balancing purpose, service, and sustainability in your next chapter
📊 The real cost, and payoff, of betting on yourself
Brian’s story is a masterclass in adapting your edge for a new mission without losing the service-driven mindset that got you there. Whether you’re in transition, already building, or simply looking to lead with impact, this episode delivers tactical insights for the battlefield of business and beyond.
🔔 Subscribe for more conversations with leaders who build wealth with vision, grit, and purpose.
RESOURCES
IG: @arenalabs
IG: @kajlarsen
